ADSTAR event insights app displayed on a phone against an orange grid
All of Labs

Insights

Understand what happened in the room.

Audience and engagement intelligence for organisers, exhibitors and the people planning what comes next.

Illustrative report · example data

Where did people engage?

Registration2,100
Exhibition hall1,630
Session rooms1,180
Networking lounge720

An example of how zone reporting can be presented, not results from a client event. Visits can include repeat visits. Dwell estimates depend on the agreed collection method and coverage.

Start with the decision.

Attendance tells part of the story. Insights looks at where people go, what holds their attention and how they engage across an event.

We start with the decisions you need to make. Then we scope the registration, scanning, people-counting or RFID inputs needed to answer those questions, and turn the results into useful reporting. The collection method, coverage and privacy requirements are agreed for each event.

What it helps you understand

Attendance and participation

Connect check-in and session-scanning records to understand attendance across the programme.

Audience movement

Use scoped people-counting or RFID collection to understand visits, dwell time and movement between event zones.

Exhibitor engagement

Report on visits, return visits and time spent where collection coverage supports those measures.

A useful next step

Give organisers and exhibitors reporting they can use to assess layouts, content and engagement for the next event.

How it comes together.

  1. Frame the questions

    Agree the audience questions, reporting needs and measures that will be useful to your team.

  2. Plan the collection

    Map the venue, data sources and collection points. Confirm access, privacy, coverage and on-site support.

  3. Interpret the results

    Review the findings with their limits, so your team understands what the data supports and what to explore next.

Put it to work
with Live.

Live brings the operators, production planning and event-day support around your technology. Experience shapes the idea it serves. The delivery and collection scope is agreed around your event.

More from Labs

Black Zeekr 7X on a stand with an interactive specification screen beside it